One obvious reason is that B2C companies market sell to consumers, so we all hear about what they do. B2B exchanges deal only with other businesses in their specific vertical industry sector, so they are naturally less visible to consumers and the media.

However, this began to change. An increasing number of media articles referred to the B2B revolution and an increasing number of securities analysts focused on B2B.

If you are following Internet commerce revolution, take it from us , allBiz, you aint seen nothing yet.